The beautiful man

The beautiful man

Wednesday, 29 December 2010

Shop Displays

Louis Vuitton
Harvey Nicks
As part of my MA work looking at the curator role and the way we display objects I needed to do a comparison with commercial displays so I did some window shopping around Manchester to compare what was at the forefront of visual merchandising.

It was interesting to see the different affect on seeing more of a conceptual, thought provoking window than those that used traditional means to promote their brand and product, but that is also dependent on the viewer, their background reference points and whether they are aware of the brand and its iconography as with Vuitton's logo paper bags.

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